Events DC
Identity The new name, Events DC, communicates the organization’s purpose in a simple yet impactful way and brings it into alignment with other city organizations. Each group within the organization has its own unique identity.
Print New corporate collateral was designed to introduce Events DC and its message, “Powerful City. Unforgettable Events,” to meeting organizers, event planners and the broader business community.
Print The brand campaign sought to appeal to the various audiences that would typically be interested in hosting events in Washington, DC.
Events DC Gear The new Events DC identity was stamped on swag of all shapes and sizes.
Video This video helps capture the essence of "Powerful City. Unforgettable Events," and was used to introduce the public and target audience to Events DC.
Interactive We developed the website for Events DC. The dramatic backdrop of the city immerses visitors in the essence of the brand.
Interactive From sports to conventions and everything in between, past events serve as the greatest proof that Events DC can host and produce unforgettable events.
Results The rebrand has been extremely successful and well received by the community and, more importantly, by event planners and promoters.